If your business sends text messages to customers, you may have heard about 10DLC (10-digit long code) messaging. This system is now the industry standard for business texting, ensuring messages are delivered reliably while reducing spam and fraudulent activity. If your business has not yet registered for 10DLC, now is the time to do so to maintain uninterrupted communication with your customers.

What Is 10DLC?

10DLC is a framework designed to regulate and authenticate business-to-consumer (A2P – Application-to-Person) messaging over standard 10-digit phone numbers. Unlike traditional peer-to-peer (P2P) messaging, which involves personal texting between individuals, A2P messaging is subject to stricter compliance measures to protect consumers from spam and fraud.

With 10DLC, businesses must register their brand and messaging campaigns through The Campaign Registry (TCR) before sending texts. This registration process ensures that businesses using SMS and MMS comply with carrier policies and industry standards.

Why 10DLC Matters for Businesses

The transition to 10DLC is a significant improvement for business messaging. Here’s why it’s important:

• Higher Message Deliverability: Registered 10DLC messages use dedicated A2P routes, ensuring higher delivery success rates and reducing the chance of messages being flagged as spam.
• Reduced Spam & Fraud: The verification process prevents unregistered or fraudulent businesses from sending unwanted messages, reducing the overall volume of spam in business messaging.
• Increased Security & Trust: By verifying businesses through The Campaign Registry, 10DLC helps prevent fraud and unauthorized message traffic.
• Regulatory Compliance: Carriers enforce compliance with industry standards, helping businesses avoid penalties while ensuring ethical communication.
• Better Customer Engagement: When customers know they are receiving messages from a verified business, they are more likely to trust and respond to the communication.

What Content is Forbidden in 10DLC Messaging?

To comply with 10DLC regulations, businesses must follow strict content guidelines. Carriers will block messages containing:

• High-risk financial services (e.g., payday loans, credit repair, debt collection)
• Third-party lead generation
• Get-rich-quick schemes, multi-level marketing (MLM) promotions
• Illegal substances, gambling, firearms, alcohol, or tobacco sales
• Hate speech or any content violating ethical and legal industry practices

Failure to comply can lead to message filtering, reduced message throughput, or even permanent blacklisting from carrier networks.

Who Needs to Register for 10DLC?

Any business sending SMS or MMS messages—whether a single notification or large-scale marketing campaigns—must register for 10DLC to continue using business text messaging effectively. Mobile carriers require this registration to prevent spam and unauthorized messaging. Without proper registration, messages may be blocked or undelivered.

How Does 10DLC Registration Work?

To register for 10DLC, businesses must provide:

• Legal business name and address
• Employer Identification Number (EIN) or Canadian Business Number
• Industry type and messaging use case
• Proof of customer consent for messaging
• Sample messages for approval

How Cytracom Makes 10DLC Registration Easy

At Cytracom, we simplify the 10DLC registration process for our UCaaS customers. Our platform allows administrators to quickly and easily register directly through our interface:

1. Register Your Brand: Navigate to secure.cytracom.net > PBX > SMS Brand Registration, complete the form, and submit.
2. Register Your Campaign: Once brand verification is complete (typically within 24 hours), submit your campaign details for approval. A third party manually vets campaign applications, which can take up to 20 days.

Stay Compliant and Keep Your Business Connected

With 10DLC now a requirement for business texting, ensuring your company is compliant is more important than ever. Proper registration improves your message deliverability, protects your brand reputation, reduces spam, and maintains trusted communication with your customers.

Cytracom makes the process seamless, so you can focus on what matters—engaging with your customers. If you haven’t yet registered, get started today through Cytracom’s admin portal to ensure uninterrupted service.

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About Cytracom
Cytracom, a Sverica Capital Management portfolio company, provides critical infrastructure technologies for businesses, delivering cloud-based unified communications and secure networking solutions tailored for managed service providers (MSPs) and small to medium-sized businesses (SMBs). By simplifying complex technologies, Cytracom ensures that businesses remain connected, secure, and resilient in an ever-evolving digital landscape. Our solutions, including UCaaS and SASE platforms, are designed to empower businesses with the essential technologies they need to thrive. Headquartered in McKinney, Texas, Cytracom supports partners and customers across North America. To learn more, visit cytracom.com.